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Success Stories

  • 81%
    increase in awarded business
  • 25X
    return on investment
  • 6,000 sq. ft.
    group meeting space

The Challenge: Gramercy Park was looking for a way to capture more market share right in the heart of New York City. As an independent property, the Gramercy Park needed a way to become more accessible to users looking for the unique and special experience that their hotel offers.

The Solution: Gramercy Park partnered with Cvent, listing all of their hotel and meeting space information on the Cvent Supplier Network (CSN), where over 67,000 meetings planners source their events. Gramercy Park created a listing on the CSN to increase exposure, bring in more qualified leads, and win more group business.

The Results: Gramercy Park upgraded to a two-diamond listing on the CSN, making it easy for their hotel to rise to the top of planner searches. As a result, the hotel saw a remarkable 81% increase in awarded business and a 25X return on their initial investment.

Learn more about diamond listings

"Our new diamond listing has not only increased our group business, but we now receive more qualified leads, which increases our sales productivity and saves us time."

Diane Baranek, Gramercy Park Hotel

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