Adoption of Meeting & Event Technology in Asia-Pacific Region Leads to Growth Opportunity

Cvent, Inc, the market leader in meetings, events and travel technology, today announced the opening of new offices in both Australia and Singapore. The openings are part of Cvent's strategy to offer end-to-end meetings, events, and travel software to organizations around the globe. Cvent has had a growing footprint in the Asia Pacific region for nearly a decade, and the addition of the physical offices, along with local teams, will expand its global reach and service level.

"In Australia and New Zealand, we've been introducing our local account management team to the more than 3,000 existing Cvent users in this market, many of whom anticipate heightened event success on the heels of this new level of collaboration," said Jack Ukil, Director of Sales, Australia and New Zealand.

In March, Cvent released its inaugural Top 50 Meetings Hotels in the Asia Pacific (APAC) region, which helped to identify the strength of the meetings and events industry in the region. The data, compiled from Cvent's Supplier Network, revealed seven of the Top 10 Meeting Hotels are in Singapore, while the remaining three are in Australia.

"Singapore is a top global business destination, so it is a logical spot for a new office. We've recently experienced incredible spikes in demand as the APAC market embraces event management technology," said Will Kataria, Director of Sales, Asia.

The Melbourne and Singapore offices will enable Cvent to capitalize on the event-tech boom in the Asia Pacific region, as well as offer world-class support to a growing customer base in the region. Both offices will employ sales and customer service professionals for both the event and hospitality sides of the business.